For vodka enthusiasts in Uttar Pradesh, Magic Moments Vodka stands out as a go-to option, celebrated for its ultra-smooth profile, versatile flavors, and unbeatable value. Produced by Radico Khaitan Ltd., one of India’s oldest and largest liquor manufacturers established in 1943 in Rampur, this brand was launched in 2006 to capture the growing demand for premium yet accessible spirits. Radico Khaitan, under the leadership of Chairman Dr. Lalit Khaitan, aimed to blend traditional Indian distillation expertise with modern innovation, using the finest grains to create a vodka that appeals to both casual sippers and cocktail creators.
In the last two decades, Magic Moments has exploded in popularity across northern India, particularly in UP, where its clean taste, innovative flavored variants, and competitive pricing have made it a staple at parties, bars, and home gatherings. Holding over 60% market share in India’s vodka category, it’s no surprise it’s now the world’s 7th largest vodka brand. Dive into the latest 2025 price list and key insights below.
Magic Moments Vodka Price in UP (2025 Updated)
Here’s a comprehensive price chart for Magic Moments Vodka in Uttar Pradesh, covering popular variants, bottle sizes, and approximate retail prices in major cities. Prices reflect the classic grain vodka unless noted as flavored (e.g., Green Apple).
| Variant | Bottle Size | Location (UP) | Approx. Price (INR) | Note / Source |
|---|---|---|---|---|
| Magic Moments Grain Vodka | 90 ml (Mini) | Lucknow | ₹95 – ₹110 | Local Retail Shop (Oct 2025) |
| Magic Moments Grain Vodka | 180 ml (Quarter) | Noida | ₹160 – ₹190 | UP Excise Data (2025) |
| Magic Moments Grain Vodka | 375 ml (Half) | Kanpur | ₹320 – ₹360 | Verified Liquor Vendor |
| Magic Moments Grain Vodka | 750 ml (Full Bottle) | Agra | ₹620 – ₹700 | Wine Shop Rate List 2025 |
| Magic Moments Green Apple | 750 ml | Lucknow | ₹650 – ₹720 | Flavored Variant, UP State Excise |
| Magic Moments Remix Pink | 750 ml | Noida | ₹680 – ₹750 | Berry-Infused, Retail Survey (Oct 2025) |
Note: Prices are approximate and can fluctuate based on vendor margins, local excise duties, or seasonal promotions. Always verify at licensed outlets.
Source: UP State Excise Department 2025, Livcheers retail data, and on-ground price surveys from vendors in Lucknow, Noida, and beyond.
More Details About Magic Moments Vodka
Taste and Aroma
Magic Moments Vodka delivers a crisp, neutral profile that’s incredibly versatile. The classic grain variant offers subtle notes of vanilla, soft wheat, and a hint of citrus on the nose, with a silky-smooth palate that finishes clean and refreshing perfect for mixing into cocktails like the Magic Moments Mule (vodka, ginger beer, and lime) or sipping chilled. Flavored options elevate this further: Green Apple brings a tart-sweet crunch, while Remix Pink infuses berry freshness with raspberries, strawberries, and cranberries for a vibrant, party-ready twist. Its medium-light body makes it approachable for newcomers yet sophisticated enough for pros.
Production & Ingredients
Crafted from premium Indian grains (often rice-based for gluten-free purity), Magic Moments undergoes a triple distillation process to achieve exceptional smoothness and remove impurities. It’s then blended with demineralized water and subtle natural flavors in select variants, ensuring a 42.8% ABV that’s potent without harshness. Produced at Radico Khaitan’s state-of-the-art facilities in Rampur and other UP sites, the vodka benefits from advanced filtration, including silver and platinum for premium lines like Verve. This grain-to-glass approach highlights India’s distilling heritage while meeting global standards.
Packaging
Magic Moments shines in presentation, with sleek, modern bottles that scream celebration. The classic edition features a clear glass design etched with the iconic “M2” logo in shimmering gold, evoking a sense of magic and energy. Flavored variants add pops of color—like vibrant green for Apple or pink for Remix—while premium options like Dazzle include tamper-evident seals for authenticity. Compact minis fit party bags, and the ergonomic full bottles are bar-ready, blending affordability with a premium, Instagram-worthy aesthetic.
Popularity in UP
Uttar Pradesh’s vibrant nightlife and festive culture have embraced Magic Moments as a crowd-pleaser, from Lucknow’s bustling pubs to Noida’s rooftop lounges. Its dominance—over 60% of the Indian vodka market—stems from savvy marketing targeting youth, innovative flavors, and events like club sponsorships. In UP, where vodka consumption is rising among urban millennials, it outsells imports like Smirnoff (thanks to local appeal and lower pricing) and edges out Romanov or White Mischief in the value-premium segment. Compared to Bacardi or Absolut, Magic Moments offers richer flavor innovation at half the cost, making it ideal for weddings, house parties, and casual toasts.
(FAQs)
What is the price of Magic Moments Vodka 750ml in UP?
The standard 750ml bottle ranges from ₹620 to ₹700 in most UP cities like Lucknow or Noida. Flavored versions like Green Apple may add ₹30–₹50. Premium outlets could charge up to ₹750 during peak seasons.
Who owns and manufactures Magic Moments Vodka?
It’s owned and produced by Radico Khaitan Ltd., founded in 1943 and led by Dr. Lalit Khaitan. The brand launched in 2006 from their Rampur facility in UP, expanding to nationwide distribution.
Is Magic Moments Vodka suitable for beginners?
Absolutely—its smooth, neutral taste and flavored options make it easy to enjoy neat, on the rocks, or in simple mixes like vodka soda. At 42.8% ABV, it’s balanced, not overwhelming.
For More Visits: Vodkapriceindia.com
Conclusion
Magic Moments Vodka has solidified its status as UP’s favorite spirit, blending smooth quality, exciting flavors, and wallet-friendly prices into every pour. Whether you’re crafting a Remix cocktail at a Diwali bash or unwinding with a chilled shot, it captures the essence of effortless fun.
As of 2025, with surging sales and a global ranking, Magic Moments continues to enchant Indian drinkers. Refer to the price table for the freshest rates, and always buy from authorized vendors to ensure authenticity. Cheers to making ordinary moments magical!